Before you start fundraising, it is helpful to advertise on social media through platforms such as  Facebook, Twitter, and Instagram. This way, people of your community are aware of NYRA’s goal before you even ask them to contribute. People may even reach out to you online. To easily create a colorful and appealing flyer for free, try Canva or Piktochart. Make use of pictures, quotes, phrases and more from the NYRA website. 

To familiarize more of your community with NYRA’s cause, ask a local newspaper to feature a story on NYRA. This might be difficult as it may cost to advertise, but it does not hurt to send an email to the editor explaining why they should write a story on NYRA.